Fluffy Bear Company was established in early 2016 as an Egyptian company, based in Cairo, focusing on the kid’s toys production and distribution locally and internationally.

From day one for establishing the company, our main goal was to create an atmosphere of happiness and joy to the kids and their families through designs and implementing games that would help them earn and acquire knowledge by experiencing new skills through playing.

The company is primarily focused on developing games that could enrich the …….. experience through developing their skills and knowledge.

Our vision:

- Education is an interesting game.

- The company is ……………. All its efforts to create games that would strike the balance between education and toys, along with creating the right environment to enrich the kid’s knowledge, experience and provide their brains with the ability to innovate, create and develop new ideas.

Our mission:

- Create hours of happiness and fun to the kids and their families through creating games that would enrich the kid’s general knowledge and ability to be innovative and creative.

Goals

- Develop early learning skills for kids

- Develop memory and focusing skills.

- Develop logical thinking and problem solving.

- Encourage kids to create and innovate.

- Develop quick decision making skills.

- Develop the kid’s brain ability to understand and acquire new knowledge.

Principals:

- The company believes that every product of fluffy bear must achieve pleasure to the kids. we believe that creativity and innovation along with the physical and visual appearance of all our products is the reason for creating the happiness and joy to the kids and their families.

Quality:

- The company believes that the games quality that ……. The best raw material in production is the only way to ensure the products sustainability and satisfaction with our clients.

Value:

- The company believes that the real value of our products are not only reflected in the quality and physical appearance of the games, but also in providing new skills and experience for the kids.

Respect:

- The company believes that to create a mutual respect between the clients and our products will only be achieved through understanding and respecting the clients’ needs and our ability to achieve their state of joy and learning.

Our slogan:

- The company chose a slogan that matches our mission and goals “We play to learn”.

Steps to achieve our goals:

- In order for the company to achieve its goals, we are keen to diversify our products and materials to make sure that we are able to satisfy and reach all ages and genders.

- Paper and colored cardboard

- Eva Foam

- Acrylic

- Plastic

From a products’ Varity …… point

- Family games

-

- Blocks

- Educational Games

- Drawing and coloring

From a difference of age …... point

- 2 to 4 years

- 4 to 8 years

- 8 to 12 years

- 12 years and up.

The company gives its outmost priority to the quality of sustainability that ensures toys lasting experience with the kids’ usage.

The company also conducts different reach to launch a wider range of games that would appear for the first time in Egypt and the Middle East in the coming few months. The most important of these new launches are:

- Augmented Reality Puzzles.

- Rounded Puzzles.

- 4 Seasons Puzzles.

- Entertainment and Educational family games.